For their events, the logo is still and have slightly different variants to them.Later on, the company's URL at the time fades in below.Also, below the logo, a 10th anniversary logo appears below (described in the 2nd logo) and the tagline's in English. The text now reads the aforementioned name, and also shines like the regular version. In 1998, the logo was brought back briefly to use as the logo for Avex Group.An " avex globe" variant has been discovered, where the logo is hastily plastered over the original (the waving text still reads "avex trax"), has a much flatter appearance, and doesn't shine. The logo is still other than rapid shining on the logo. An extremely rare early variant of the logo has it in blue on a white background.A still version with the print logo on a black background is seen on some Playstation games featuring their music.The background objects then fade out as the text "90'S DANCE MUSICをクリエイトする" ("CREATING 90'S DANCE MUSIC" in English) appears above it and the logo shines with a dark grey light. The waving thing then condenses into the center of the screen, revealing itself to be the 3D silver text " avex trax" in a font that resembles Triplex Serif and a oval containing another " a" as a cote-out. In the foreground, a silver string wildly bounces all over the screen, spanning across the entire screen, right before suddenly turning into a liquid-like mass of silver waving about. A red diagonal line is also faintly seen, as the entire thing is covered in a dark blue filter. The firm is focusing primarily on Tokyo, Osaka, Nagoya and Seoul, while also looking at projects in Fukuoka, although Klebes estimates that Tokyo and Osaka have accounted for 75-80 percent of their past projects.Logo: On a dark blue background, consisting of a faint blue orb in the center and a slowed-down, heavily edited video of lights flying about in the corner, various symbols and gear-like objects appear, disappear, rotate, and spin about as they also periodically change. GreenOak merged with Canada’s Bentall Kennedy in 2019 to form BentallGreenOak. Avex had recently redeveloped its corporate home, with the reconstruction having been recognised for its design quality in the Nikkei New Office Awards in 2019 after the company finished the reconstruction two years earlier.Īccording to local news reports in Japan, the sale agreement includes Avex continuing to lease the building following the closing of the transaction, which is expected during the first quarter of this year.īentallGreenOak, which began operating in Tokyo in 2010 when GreenOak Real Estate was first established, has historically focused 70 percent of their East Asia activity on office or mixed-use commercial projects in Japan. The agreement to purchase the 28,000 square metre (301,389 square foot) office tower was among seven major Asia deals signed by BentallGreenOak during 2020, and provides the fund manager with control of the commercial asset fronting Aoyama-Dori, just a few blocks from Tokyo’s Omotesando shopping street and the Omotesando subway station.Īlthough Klebes declined to comment on the specifics of the transaction, at the compensation cited by Avex in its announcement, BentallGreenOak is paying the equivalent of JPY 2.6 million per square metre for the tower at 3 Chome-1-30 Minamiaoyama in Tokyo’s Minato Ward. “Near term there will be some softening in Tokyo due to COVID-19, presenting some very good opportunities over a five year hold period,” said BentallGreenOak head of Japan Dan Klebes, who has been focused on the country’s real estate market since the late 1980s. Although Klebes declined to comment on fundraising, by May last year the company had raised $697 million for its GreenOak Asia III fund, and the vehicle reached a final close of $1.6 billion in October. While the coronavirus has struck low corporates like Avex, which once ruled Japanese airwaves with hits by stars such as TRF, Namie Amuro and Ayumi Hamasaki, BentallGreenOak’s leadership sees opportunities in Japanese offices. In a statement issued on the same day that it announced the sale of its 18-storey headquarters, Avex Group, which has been offering early retirement buy-outs to its staff, announced that, due to the impact of COVID-19, it expected to suffer operating losses for the year, but that the company should realise a gain due to extraordinary income.
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